---
title: "ActiveCampaign Integration"
description: "ActiveCampaign Integration"
url: https://help.kourses.com/en/articles/56-activecampaign-integration
collection: "Integrations"
updated: 2026-01-16
language: en
---

# ActiveCampaign Integration

ActiveCampaign Integration

In this video we'll show you how to connect ActiveCampaign to your Kourses memberships.

When complete, this integration will allow you to add any members added to a specific Kourses membership to your ActiveCampaign account, and add them to specific Lists and tags within your account.

  
Connecting your Kourses membership to ActiveCampaign allows you to automatically send member data to your ActiveCampaign lists and tags for seamless follow-up marketing.

Follow these simple steps to get set up!

## Step 1: Select a Membership

-   Log into your Kourses account.
    
-   Choose the **membership** you want to integrate.  
    _(Example: "Premium Membership" on a test site.)_
    

## Step 2: Access Integrations

-   Navigate to the **Integrations** section inside your selected membership.
    
-   Click **Add a Service**.
    
-   From the list, select **ActiveCampaign**.
    

## Step 3: Get Your ActiveCampaign API Credentials

-   Open your **ActiveCampaign** account.
    
-   Go to **Settings** > **Developer**.
    
-   Locate your **API URL** and **API Key**.
    

## Step 4: Connect ActiveCampaign to Kourses

-   Copy your **API URL** from ActiveCampaign and paste it into the relevant field in Kourses.
    
-   Copy your **API Key** and paste it into Kourses.
    
-   Click **Save and Connect**.
    

✅ Your integration should now be successfully connected!

## Step 5: Set Up Lists and Tags

-   After connecting, Kourses will fetch your available **lists** and **tags** from ActiveCampaign.
    
-   **Select a List**:  
    Choose the appropriate list where new members should be added.  
    _(Example: "Premium Members" list.)_
    
-   **Select a Tag** (Optional):  
    You can assign a tag to new members.
    
    -   Search for the tag by typing its name.
        
    -   Select the tag you want from the list.  
        _(Example: "Kourses Membership" tag.)_
        

## Step 6: Save Your Integration

-   Once you're happy with your settings, click **Save**.
    

From now on, **every time a member is added** to your selected membership, **the integration will automatically send their information** to ActiveCampaign!

##   
Abandoned Cart Leads Integration

If you would like to pass your abandoned checkout / cart leads through to ActiveCampaign, follow this guide to integrating ActiveCampaign. We'll show you how to create the custom fields required for this integration to work most effectively.

  

Learn how to automatically send leads from your checkout (who _didn't complete a purchase_) into ActiveCampaign for targeted follow-up.

## Step 1: Select Your Membership or Checkout

-   Head to your Kourses account.
    
-   Choose the **membership or checkout** you want to integrate.
    
    -   Example: _Lead Funnel in a Weekend Membership_.
        

## Step 2: Connect ActiveCampaign to Kourses

-   Go to **Integrations**.
    
-   Scroll down under the **Email Marketing** tab to **Abandoned Cart Leads**.
    
-   Click **Add Service**.
    
-   Choose **ActiveCampaign** from the list of available integrations.
    
-   You'll be prompted to enter:
    
    -   Your **API URL**
        
    -   Your **API Key**
        

> **Tip:**  
> If you're not sure where to find these, check the Kourses Knowledge Base article for guidance.

-   Click **Save and Connect** to link ActiveCampaign with your Kourses account.
    

## Step 3: Configure Your Lead Fields

After connecting, you'll need to fill in a few fields:

### 3.1 Choose a List

-   Select the **list** where abandoned cart leads should be sent.
    
-   Best practice: Create a separate list (e.g., _Abandon_) to keep them distinct from buyer lists.
    

### 3.2 (Optional) Add a Tag

-   You can assign a **tag** to these leads if you want more granular segmentation.
    

### 3.3 Create Custom Fields

You'll need two custom fields in ActiveCampaign:

-   **Cart Membership Name**: captures the membership they were trying to buy.
    
-   **Cart Checkout URL**: captures the checkout page link.
    

## Step 4: Set Up Custom Fields in ActiveCampaign

-   Log into your ActiveCampaign account.
    
-   From the sidebar, go to **Contacts** > **Fields**.
    
-   Click **Add a Group** and name it (e.g., _Abandoned Cart_).
    
-   Inside the group, add two new fields:
    
    1.  **Cart Membership Name**
        
        -   Field Type: **Text Input**
            
        -   Group: _Abandoned Cart_
            
    2.  **Cart Checkout URL**
        
        -   Field Type: **Text Input**
            
        -   Group: _Abandoned Cart_
            

### 4.1 Adjust Field Settings

-   Edit each new field.
    
-   Under **Advanced Settings**, **uncheck all lists**.
    
-   **Only check** the abandoned list you created earlier.
    
-   Click **Save** after each one.
    

> **Why this matters:**  
> It ensures that only the correct leads get these custom fields populated.

## Step 5: Finalize the Integration in Kourses

-   Go back to your Kourses account.
    
-   Click **Save** to refresh the integration.
    
-   Scroll down and map your fields:
    
    -   **Membership Name Field** → Select **Cart Membership Name**.
        
    -   **Checkout URL Field** → Select **Cart Checkout URL**.
        
-   Click **Save** to complete the setup.
    

## How It Works Moving Forward

-   When a lead visits your checkout but **does not purchase**, they’re captured.
    
-   After **about one hour**, if they _still_ haven’t completed checkout:
    
    -   Their details are sent to ActiveCampaign.
        
    -   They’re added to your selected list.
        
    -   Their membership name and checkout URL are stored in the custom fields.
        

## Bonus: Personalize Your Follow-Up Emails

-   Use the custom fields inside ActiveCampaign to personalize your abandoned cart follow-up emails.
    
-   Example:  
    _"Hi \[First Name\], we noticed you were looking at \[Cart Membership Name\]. You can complete your purchase here: \[Cart Checkout URL\]!"_
